It had been some time since I checked out PokerPulse, which monitors activity on online poker sites. Thanks to papaseraph for reminding me of its existence.

If you play online, you should really check it out. It really shows how successful PartyPoker's advertising has been -- their 24-hour peak is more than 3x the next closest competitor (PokerStars).

I generated a pie chart of the top ten online room's market share based on pokerpulse's reported 24-hour peak number of cash game players:

Pretty interesting. What is absolutely remarkable, though, is to compare it to this chart, which shows market share in a completely unrelated industry - the U.K. auto battery market:

(see here for the report I got the battery graph from.)

Obviously I tweaked my chart to be the same size and format of the battery chart, but I find it astounding to see how similar these two charts are. What does it mean? I'd suggest that the online poker industry is a much more mature market than one might expect, and that its current competitive breakdown may be reasonably compared to those of other mature industries with one dominant player.

With a 24-hour peak total of around 19,000 total cash players, the online poker industry has a long way to grow; that will cause some changes in the breakdown of market share among online poker rooms. Whether Party is able to stay so far ahead of the competition remains to be seen; if I had to put some money on it I'd bet that their subscriber base will continue to increase but their market share % will fall a little bit as competition from the smaller guys continues to grow.

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